Blog article

How to explain transparent discovery traffic to your team

Use simple language when introducing this traffic model internally or to stakeholders.

Platform Team 2026-04-21 13:27 UTC
How to explain transparent discovery traffic to your team illustration

The easiest explanation is also the clearest one: this is incentivized discovery traffic with visible rules, not organic search traffic or disguised ad traffic. Teams appreciate clarity when they know exactly what a campaign is designed to do and how the traffic is positioned.

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